About Us

Unquestionably the largest and highest quality classic car and Rock “n” Roll event in the tri-State area. With more than 34 live bands and musicians plus five DJ’s inside and out. We deliver a family-oriented festival packed full of events that celebrates decades of legendary Rock “n” Roll. Over the years more than One Million people have come to our events. Many have told us it is the best, most fun, most nostalgic event they have ever attended.

Since 1982 we’ve produced a 100% American, 100% family, 100% fun weekend of classic cars and legendary music with a full array of activities unmatched by any other event anywhere! With two indoor stages, an outdoor stage, and multiple other performance areas, you have your choice of musical entertainment at any given time! We’ve had old fashion Drive-In Movies for all 43 years! Indoor movies are also available with a variety of titles and cartoons for the children. Classic cars fill the lots around the hotel and can even be seen cruisin’ around. Activities and entertainment for the children are available throughout the event- and we have our very own clown brigade that parade the lots and inside the hotel bringing smiles to the young and young at heart. Vendors can be found both indoors and outdoors, selling everything from food and refreshments to vintage clothing and goods, and more! And special events, like our very own Prom, add those special touches that truly make it feel like stepping back in time!

Once again Lead East, the world’s biggest and best oldies festival, will be held at the Hilton Hotel 1 Hilton court Parsippany New Jersey on Labor Day weekend. It’s our 43rd year of taking the trip down Memory Lane, and we hope to see you there!